REPORT

Engage Through Change:

A Post-COVID Future

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Imagine what you could do if you understood what’s driving changing consumer behavior.

As we look to the post-COVID future, the economy, spending habits, consumer expectations and priorities are all in flux. Consumer behavior is constantly shifting, making it feel impossible to prepare for the future. But preparing for the future pays off.

Enterprises will need to rapidly adapt as customers change, but leading enterprises will proactively plan for the future to create a lasting positive impact on the financial wellness of their customers.

Imagine what you could do if you understood what’s driving changing consumer behavior.

As we look to the post-COVID future, the economy, spending habits, consumer expectations and priorities are all in flux. Consumer behavior is constantly shifting, making it feel impossible to prepare for the future. But preparing for the future pays off.

Enterprises will need to rapidly adapt as customers change, but leading enterprises will proactively plan for the future to create a lasting positive impact on the financial wellness of their customers.

Symend’s report reveals the underlying perceptions and attitudes that will help you plan for the future of customer engagement:

Consumer expectations are accelerating the need for digital transformation

Digital fatigue is reinforcing the need for personalization

Spending priorities have evolved and vary based on income and savings

Consumers are prioritizing bills to make ends meet